Five Social Media Mistakes That Suck
I really like the 5 point of the argument. “Anyone van be a social Strategist”.
The good news is that many companies now realize that social media is not an easy thing to do. That means there are more people taking it seriously and not asking a niece or nephew or an in-house Facebook aficionado to manage social media on behalf of the entire company.
The bad news is that it can be hard to tell who is truly qualified to help. It seems everyone’s become social media gurus.